|
|
Blog Articles
The Purpose of Product Portfolio Planning
I am in the midst of a series of articles on product planning, but I’ve received several e-mails asking where this fits into the overall product organization, and the product discovery and product development processes, so I thought I’d make sure before proceeding further on the techniques that we’re all clear on the purpose and objectives of good product portfolio planning.
Business Strategy vs. Product Strategy
In keeping with my recent theme of product planning, I'd like to focus in this article on an important distinction and source of frustration in many companies, and that has to do with the differences between business strategy and product strategy.